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CIRCULAR FINANCIALS
Topics of the module
Costs in the circular model
+
Cost analysis in a circular business model
The Customer Life Time Value (LTV)
+
Circular Customer LTV
Net Promoter Score (NPS)
The Product Life Cycle
+
PLC from a Circular management angle
PLC Costs Structure
+
Life Cycle Costs
Managing the new circular financial balance
+
TAM SAM SOM
Triple Bottom Line basic indicators
Exercises
Useful resources
References
Exercises
Exercise: Multiple choice
Setting up a system for repairing and upgrading products.
✓
Increasing the Product Lifetime
✓
Multiple user access
✓
End of Life Management
✓
Adoption Factor
Verify
Exercise: Multiple choice
Conducting a course in Circular principles for your employees.
✓
Increasing the Product Lifetime
✓
Multiple user access
✓
End of Life Management
✓
Adoption Factors
Verify
Exercise: Multiple choice
Setting up a system for taking apart used products to reenter them as raw materials in the production.
✓
Increasing the Product Lifetime
✓
Multiple user access
✓
End of Life Management
✓
Adoption Factors
Verify
Exercise: Multiple choice
A satisfied customer is purchasing even more than the expectation for the customer segment in question.
✓
Base Sales
✓
UpSelling
✓
Margin-Up
✓
Cross-Selling
✓
Prescription
Verify
Exercise: Multiple choice
A satisfied customer keeps buying the product even though there is no current advertising to the customer segment.
✓
Base Sales
✓
UpSelling
✓
Margin-Up
✓
Cross-Selling
✓
Prescription
Verify
Exercise: Multiple choice
A satisfied customer is purchasing other products from the brand, just because they like the brand.
✓
Base Sales
✓
UpSelling
✓
Margin-Up
✓
Cross-Selling
✓
Prescription
Verify
Exercise: Multiple choice
A satisfied customer is telling her friends and family to buy the products without encouragements from the supplier.
✓
Base Sales
✓
UpSelling
✓
Margin-Up
✓
Cross-Selling
✓
Prescription
Verify
Exercise: Multiple choice
Preparing the process for the reuse of a new product in the design of the product itself.
✓
Development Phase
✓
Launching Phase
✓
Growing Phase
✓
Maturity Phase
✓
EOL Phase
Verify
Exercise: Multiple choice
Telling your story about the product and your business to your network partners.
✓
Development Phase
✓
Launching Phase
✓
Growing Phase
✓
Maturity Phase
✓
EOL Phase
Verify
Exercise: Multiple choice
Interacting with loyal customers to use and reward their feedback, and implement improvements in redesign of new products.
✓
Development Phase
✓
Launching Phase
✓
Growing Phase
✓
Maturity Phase
✓
EOL Phase
Verify
Exercise: Multiple choice
Taking a product back for maintenance and repair and even refurbishment..
✓
Development Phase
✓
Launching Phase
✓
Growing Phase
✓
Maturity Phase
✓
EOL Phase
Verify
Exercise: Multiple choice
“This bicycle the best value you can get in this particular quality”
✓
Market
✓
Social
✓
Planet
Verify
Exercise: Multiple choice
“All the fruit for the juice comes from local farms”
✓
Market
✓
Social
✓
Planet
Verify
Exercise: Multiple choice
”We only use recycled plastic in our water bottles”
✓
Market
✓
Social
✓
Planet
Verify
Exercise: Drag & Drop
Match the correct statement with the Market type:
The total market you are able to realistically supply with products
The total market you are able to reach
The total market you are able to supply with product AND that are willing to buy them
TAM: Total Addressable Market
SAM: Serviceable Available Market
SOM: Serviceable Obtainable Market
Verify
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